Archive for March, 2010

Saving customers time

Tuesday, March 23rd, 2010

There have been a couple of developments both internally within Telnic and externally over the past few of days regarding viewing and using .tel information easily.

The first are two tools from developer Arthur Guy – thanks Arthur.  Arthur has basically created a simple way for people who are browsing websites to quickly pull .tel contact information from .tel names linked to the site.  The first is for Google Chrome and the second is for FireFox.  Both plug-ins are easy and quick to install (with Firefox requiring a re-start).  Both have an icon that shows that .tel name information is available (Google’s indicator is in the browser bar, whereas FireFox’s is down in the bottom right-hand side of the browser window) and both list all of the .tel names available having automagically verified that they are indeed real by doing a DNS lookup.  Both of these plug-ins make it really easy for people to find and utilize contact information from .tel if website owners have linked their websites to this contact information, providing a really easy display of a live ‘contact us’ page integrated with a website but without the user having to navigate to another page to find the information.  We’re really pleased that developers are starting to take an interest in .tel and really getting the idea of simple-to-pull contact information being useful to end users.

The Chrome extension can be found here:  http://bit.ly/91DZ7k

Chrome extension showing .tel name lookup

The Firefox extension can be found here: http://bit.ly/cRR2FL

Firefox extension showing .tel lookup and button in browser bar

The second development is one that we’ve developed and which we are testing on our site.  We’ve developed some code that will enable anyone trying to contact us to auto-populate a contact us form if they input their .tel name in the correct field.  Of course, this is best demonstrated when there are more fields to fill in, so the sign up form for new resellers is a good one to play with (although please don’t submit the form unless you are interested as you will get an email back!  There is a requirement to ‘confirm email’ so as long as you don’t fill this in and do accidentally press submit you should be safe).

Here’s a link to our partners sign-up page: http://telnic.org/partners-signup.html

The ability to sign up to further information simply by putting your .tel name into a form and it auto-populating would save a significant amount of time and hassle when filling out forms, dramatically increasing your chances of getting new customers.  It could also be extremely useful for public sector services, charitable bodies and other service providers to help them keep up-to-date with current contact information by collecting their .tel names.

Technical bit:  I’m told that the service is written in PHP and Javascript, and is available on request. The lookup is embeddable into existing web pages with only a few lines of javascript and HTML. Externally to the Telnic website, the service uses the Yahoo! YUI Connection Manager to allow data transfer between the service and your web page over Flash. Hosted on your own servers means you can use AJAX, making it work in devices like the iPhone and Android. The PHP requirements are Apache with mod_php (PHP 5), and Net/DNS.

If you’re interested in developing more tools for .tel, check out our developer resources at http://dev.telnic.org.  Of course, it’s not just limited to the web – there are opportunities for mobile devices, voip and DECT phones also.

Growing Your Own Business Event – Resources

Monday, March 22nd, 2010

Thanks to all of those that attended my talk at the Growing Your Own Business event in London on Saturday.  As promised for those of you that didn’t get a resources sheet, please find some useful links below.

http://www.loudmouthman.com/2008/10/26/you-should-fire-your-web-agency-when/ - things to ask a web design agency before you hire them

http://posterous.com – Free easy-to-use blogging platform that can be updated from email

http://ping.fm – Central distribution point to multiple social networks

http://getbusinessonline.co.uk – Free domain name, design and Google Local listings

http://twitter.com – free micro-blogging message network – 140 characters, globally!

http://www.slideshare.net/hasseily/seo-on-a-budget - SEO on a Budget

http://clapperton.tel – Author of ‘This is Social Media’

http://sethgodin.typepad.com/ - Excellent blog from online (and offline) marketing guru

http://gapingvoid.com – Building a global micro-brand

voipGATE show off new .tel-powered apps at UCExpo

Thursday, March 11th, 2010

Yesterday I managed to pop into the Unified Communications Expo to see one of our technology partners, voipGATE, who were exhibiting their soft and hard VoIP services.  I caught up with Jorge Marques, Chief Operations Officer, who showed me the latest versions (beta) of their softphone for Windows and now Mac, which integrate .tel into the core very nicely.  You can lookup, dial and manage .tel domains through these applications if you’ve bought them via voipGATE or EuroDNS (I’m sure they’ll be able to enable other customers using voipGATE to manage their own .tel domains through their integrated management console soon).

Additionally, they’ve got a great mobile app built at http://voipgate.mobi for smartphones and iPhones which provide low- and no-cost call back if you’ve got an account, again providing direct integration of .tel into the apps.

There’s more exciting work going on behind the scenes which I’m sure we’ll be blogging about in the near future.  Great work voipGATE!  The software can be downloaded here: http://voipgate.com/site/en/softphone/view-category.html

AdSense and TelAds

Thursday, March 11th, 2010

The integration of Google AdSense into .tel names is in final testing and will be released later this month.  Here’s an image of how AdSense and TelAds fit together.  We’re also increasing the size of the TelAds text to be in line with the size of the text for contact information stored in the main page.

Google AdSense, TelAds and Related Content Links

More Awards for Telnic

Thursday, March 11th, 2010

We were delighted to pick up yet another award this time at CeBIT in Hannover from the European Multimedia Forum (EMF).  The European Seal of e-Excellence Award has been given out since 2003 and awarded to companies that have been pioneering and marketing innovative products and services.  Fiona McKeown, our Chief Financial Officer, was present to receive the award.

More information can be found in our press release here.